Amidst the gloom caused by Covid-19 across business and industries, there are few glimmer of hopes for every industry. For the OOH Industry as well, number of campaigns were removed overnight after the announcement of lock-down by the Government. But there were few brands which decided to stand up against the storm and created an…

Madhya Pradesh Tourism Board (MPTB) has launched its social media campaign 'Intezaar Aapka' to attract tourists to the state, post the COVID-19 lockdown. “The campaign has been launched on Facebook, Instagram and Twitter,” corporation additional managing director Sonia Meena said. The campaign’s tagline which says Intezaar Aapka states that the state tourism understands the current situation…

Anand Jewels, Madhya Pradesh-Chhattisgarh based jewellers have launched their large-scale OOH campaign in Bhopal to announce their first-ever store opening in DB mall, and ensuring their unmissable presence in a Tier II market post COVID-19 lockdown. Executed and managed by Maheshwari Advertising, the month-long campaign by the brand has selected more than 50 sites which…

Eros India CEO Pradeep Dwivedi has been appointed as the vice president and area director for the International Advertising Association (IAA) APAC region. Previously, Ramesh Narayan-Founder of Canco Advertising, held the position since April 2019. Dwivedi is a senior media industry veteran with an experience of over two decades in Advertising & Media Business, Telecom…

The CII Madhya Pradesh Skill Summit 2020 took place on 31st August 2020. Organized in collaboration with AISECT, IES University and Sytech, the online webinar was held under the initiative of a State level panel on higher education and skill development of CII. One of the keynote speakers, Anurag Shrivastava spoke on industry problems and how…

BR Ambedkar University of Social Sciences, Mhow organized a webinar titled “Covid-19: New Dimensions of Management Education” on 13 June, Saturday. Chief Guest Prof Sunil Gupta, Former Vice Chancellor-HP University, Shimla stressed at the importance to increase our infrastructure, digital and otherwise, if we want to move towards digital education in a big way. Since,…

Madhya Pradesh Tourism department has launched a new scheme ‘workation’ where tourists/ employees can sit on the bank of a river or relax in a jungle, while working for their office. All the work from home employees can now sit in nature’s lap, relax and work for their respective official work at the MPSTDC’s properties. Materialized…